The firm identified mobile advertising as one of its top interactive advertising recommendations for 2011.
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Welcome to my blogger site. In the process of passionately scouring the inter-webs and developing solutions for all things mobile – web, I have decided to share my interests and discoveries with you. Also, you can find out a little bit more about me and see what kinds of things I've been cooking up.
Wednesday, January 12, 2011
Report: Mobile advertising key for successful marketing campaigns
Companies that invest in mobile advertising as part of their overall marketing campaign are more likely to experience a return on investment and boost sales, according to a new report from consulting firm Borrell Associates.
